Copy of Paid Media Buyer

Company: TELYRX LLC
Location: Dallas
Posted on: April 8, 2025

Job Description:

Job Title: Paid Media BuyerLocation: Remote (Hybrid opportunities available for Dallas, TX)Salary: $60,000 - $70,000, commensurate with experienceAbout TelyRx:TelyRx is a tech-enabled pharmacy revolutionizing access to prescription medications through next-day delivery, innovative technology, and seamless customer experience. We're dedicated to breaking down barriers in healthcare to provide essential medications quickly, affordably, and reliably.Position Overview:We're seeking a dynamic Paid Media Buyer to lead our digital advertising strategy across OTT (Over-the-Top) platforms, CTV (Connected TV), and earned media channels. This role will also oversee all digital paid ad accounts, ensuring data-driven decisions that maximize ROI. By incorporating the responsibilities of a Paid Search Specialist, you'll be at the forefront of driving performance across multiple digital marketing touchpoints.Key Responsibilities:Media Strategy and Management: Plan, execute, and optimize campaigns on OTT and CTV platforms. Develop innovative earned media strategies to increase brand visibility. Manage and oversee all digital paid ad accounts (Google Ads, Meta, YouTube, etc.). Search Advertising: Conduct keyword research and implement PPC campaigns. Monitor campaign performance and adjust bids to achieve KPIs. Generate reports with actionable insights for continuous improvement. Data Analysis and Optimization: Leverage analytics tools to track, measure, and improve campaign performance. Collaborate with the marketing team to ensure data-driven strategies align with broader business objectives. Collaboration: Work closely with creative teams to develop compelling ad visuals and videos. Partner with marketing leadership to ensure consistency across all media channels. Preferred Qualifications:Experience in healthcare, pharmacy, or highly regulated industries.Hands-on experience with programmatic advertising platforms.Creative flair for developing compelling ad content.What We Offer:Competitive salary and bonus opportunities.Comprehensive health, dental, and vision insurance.Flexible remote work environment.Generous PTO and paid holidays.401(k) retirement plan with company match.Professional development and training opportunities.Collaborative, mission-driven team culture.Opportunity to make an impact in a rapidly growing healthcare tech company.Proven experience in paid media buying, with expertise in OTT, CTV, and digital advertising platforms.Strong background in paid search advertising (Google Ads, Bing Ads, etc.).Exceptional analytical skills with experience in tools like Google Analytics, Tableau, or similar.Ability to manage multiple campaigns across different platforms while meeting deadlines.Familiarity with performance-based marketing metrics such as ROAS, CPA, and CTR.Excellent communication and collaboration skills.PI662f6c8a0848-25660-37343902

Keywords: TELYRX LLC, Dallas , Copy of Paid Media Buyer, Advertising , Dallas, Texas