Copy of Paid Media Buyer

Company: TELYRX LLC
Location: Dallas
Posted on: April 8, 2025

Job Description:

Job Title: Paid Media BuyerLocation: Remote (Hybrid opportunities available for Dallas, TX)Salary: $60,000 - $70,000, commensurate with experienceAbout TelyRx:
TelyRx is a tech-enabled pharmacy revolutionizing access to prescription medications through next-day delivery, innovative technology, and seamless customer experience. We're dedicated to breaking down barriers in healthcare to provide essential medications quickly, affordably, and reliably.Position Overview:
We're seeking a dynamic Paid Media Buyer to lead our digital advertising strategy across OTT (Over-the-Top) platforms, CTV (Connected TV), and earned media channels. This role will also oversee all digital paid ad accounts, ensuring data-driven decisions that maximize ROI. By incorporating the responsibilities of a Paid Search Specialist, you'll be at the forefront of driving performance across multiple digital marketing touchpoints.Key Responsibilities:

• Media Strategy and Management:
  
  • Plan, execute, and optimize campaigns on OTT and CTV platforms.
  • Develop innovative earned media strategies to increase brand visibility.
  • Manage and oversee all digital paid ad accounts (Google Ads, Meta, YouTube, etc.).
  • Search Advertising:
    
    • Conduct keyword research and implement PPC campaigns.
    • Monitor campaign performance and adjust bids to achieve KPIs.
    • Generate reports with actionable insights for continuous improvement.
    • Data Analysis and Optimization:
      
      • Leverage analytics tools to track, measure, and improve campaign performance.
      • Collaborate with the marketing team to ensure data-driven strategies align with broader business objectives.
      • Collaboration:
        
        • Work closely with creative teams to develop compelling ad visuals and videos.
        • Partner with marketing leadership to ensure consistency across all media channels. Preferred Qualifications:
          • Experience in healthcare, pharmacy, or highly regulated industries.
          • Hands-on experience with programmatic advertising platforms.
          • Creative flair for developing compelling ad content.What We Offer:
            • Competitive salary and bonus opportunities.
            • Comprehensive health, dental, and vision insurance.
            • Flexible remote work environment.
            • Generous PTO and paid holidays.
            • 401(k) retirement plan with company match.
            • Professional development and training opportunities.
            • Collaborative, mission-driven team culture.
            • Opportunity to make an impact in a rapidly growing healthcare tech company.
              
              
              
              • Proven experience in paid media buying, with expertise in OTT, CTV, and digital advertising platforms.
              • Strong background in paid search advertising (Google Ads, Bing Ads, etc.).
              • Exceptional analytical skills with experience in tools like Google Analytics, Tableau, or similar.
              • Ability to manage multiple campaigns across different platforms while meeting deadlines.
              • Familiarity with performance-based marketing metrics such as ROAS, CPA, and CTR.
              • Excellent communication and collaboration skills.
                
                
                
                PI718445477522-37248-37343902

Keywords: TELYRX LLC, Dallas , Copy of Paid Media Buyer, Advertising , Dallas, Texas